Dayfill

I saw this Woolworths advertisement today while walking around the city at lunch time.

image 2237 from bradism.com

I immediately had a few problems with it.

1) Since when did they invent the job title "Shelf Stacker"?

It was called Nightfill, and portraying it as simply "stacking shelves" does such a huge disservice to the different skills and endeavours required to succeed as a night filler. It's so much more than just putting things on shelves. Loading flat-tops, spotting, and facing up are all fundamental aspects of Nightfill that I feel the Australian public has no real appreciation of.

Would you call digging through a shelf of perishables in the back dock freezer to find the right flavour of Greek Yogurt for a customer before the store closes "Stacking Shelves"?

What about crushing your boxes perfectly as you load your trolley in order to maximise the bale-press' effectiveness? Is that just "Stacking Shelves"?

Is managing to eat a whole packet of Wagon Wheels that were run over by a pallet jack in a single sitting without a manager noticing you "Stacking Shelves"?

Show some respect.

2) That's not even my picture.

3) My name's not David Warner.

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